Last Updated: May 18, 2026
This Privacy Policy describes how Unity Christian High School and its affiliated entities (“School,” “we,” or “us”) collect, use, and share personal information. It applies to information we collect through our websites (including www.unitychristian.org, www.unitychristianathletics.org, and www.reviveresale.org), in connection with our educational programs and services, and through other interactions with the School. By providing personal information to us or using our websites and services, you agree to this Privacy Policy.
We collect personal information in a variety of contexts depending on your relationship with the School. The categories of individuals from whom we collect information and the types of information we collect are described below.
A. Website Visitors
When you visit our websites, we may collect information directly from you and automatically through your use of the websites. This includes:
B. Prospective Students
We collect personal information from prospective students and their families during the admissions process. This information may be collected directly from you or from third-party sources, including:
C. Enrolled Students and Parents
We collect personal information from enrolled students and their parents or guardians to facilitate the educational experience and comply with applicable laws, including the Family Educational Rights and Privacy Act (“FERPA”). Because all of our students are minors, we obtain parental consent as required by law. The types of information we collect include:
D. Campus Camp Participants
Our athletic and music departments operate youth camps during the summer through our camps website (www.unitychristianathletics.org). When participants register for camps, we collect personal information including:
E. Alumni and Donors
We collect and maintain personal information about alumni and donors to foster ongoing relationships, provide alumni services, and support the School’s mission through fundraising. We may collect this information directly from you or from publicly available sources. The types of information we collect include:
Alumni Contact Disclosure: We may share alumni contact information and graduation year with other alumni for reunion purposes and alumni networking. If you prefer that your contact information not be shared with other alumni, please contact us using the information provided at the end of this Privacy Policy.
F. Prospective Faculty, Staff, and Other Employees
We collect personal information from individuals who apply for employment with the School. Applications are collected via online forms. The types of information we collect include:
G. Current Faculty, Staff, and Other Employees
We collect and maintain personal information about current employees throughout the employment relationship. The types of information we collect include:
H. Unity Christian High School Volunteers
We collect personal information from parent and community volunteers, including event chaperones, booster club members, classroom aides, and field trip drivers. The types of information we collect include:
I. Revive Resale Store Customers, Donors, and Volunteers
We collect personal information in connection with our non-profit resale store, Revive Resale Store, including from our customers and volunteers. The types of information we collect include:
We use the personal information we collect for the following purposes:
Please note that we may anonymize or reasonably deidentify your personal information so that it can no longer be reasonably associated with or used to identify you in some circumstances. We may retain and use such information for any legitimate business purpose without further notice to you or obtaining your consent, unless required by law.
We may share your personal information with third parties in the following circumstances:
A. Service Providers
We share personal information with service providers who perform services on our behalf, including:
B. Other Educational Institutions and Accreditation Organizations
We may share student information with other educational institutions in the following circumstances:
C. Unity Christian Alumni
We may share alumni contact information and graduation year with other alumni for reunion purposes and alumni networking activities. You may opt out of this sharing by contacting us.
D. Other Third Parties When Legally Required, for Safety, or with Your Consent
We may disclose personal information when required by law or when we believe disclosure is necessary to:
Please note that Unity Christian does not sell personal information to third parties or share personal information with third parties for the purposes of targeted advertising.
We use reasonable administrative, technical, and physical security measures to protect the personal information we retain and to help ensure that it is used in accordance with this Privacy Policy.
We will retain your personal information for the period necessary to fulfill the purposes outlined in this Privacy Policy unless longer retention is required by law or for auditing purposes. To determine the appropriate retention period for personal information, we consider applicable laws, the volume and nature of the personal information, its purpose, and the potential risk of harm from its unauthorized use or disclosure.
Our websites may use “cookies” and other tracking technologies to gather information about your interactions. This information may include demographic data, browser type, IP address, pages visited, activities conducted on the page, and the day and time of your visit. We may collect this information via first-party and third-party cookies, and we may track your activity across websites to better personalize your experience. Our websites may use both session Cookies (which expire once you close your web browser) and persistent Cookies (which stay on your computer until you delete them) to make your experience on the website more personal and interactive. We do not currently honor “do not track” signals from a web site browser. Please refer to your computer browser help instructions for more information on cookies and other related technologies and how to manage their use. If you refuse or delete cookies, you will need to repeat the process if you use another computer or change browsers. If you refuse or delete cookies, some of the functionality of our websites could potentially be impaired.
Please note that we use an analytics service, Google Analytics, to gather information about our website visits. To learn more about Google Analytics, including opting out of Google Analytics, click here https://tools.google.com/dlpage/gaoptout?hl=en
Pages of our websites may also contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that allow us, for example, to count users who have visited those pages. We may use this information to provide a better website user experience, and tailor our marketing communications.
A. Text Message Opt-Out
If you have previously consented to receive SMS text messages from us regarding donation opportunities or other marketing communications, you may opt out at any time by replying “STOP” to any text message you receive from us. Upon receipt of your opt-out request, we will remove your mobile number from our marketing text message list and send you a confirmation message. Please note that it may take up to ten business days to process your request, during which time you may receive additional messages that were already scheduled for delivery. Opting out of marketing text messages will not affect any transactional or service-related messages we may send you.
B. Email Opt-Out
You may opt out of receiving marketing emails from us at any time by clicking the “Unsubscribe” link located at the bottom of any marketing email you receive. Alternatively, you may submit your opt-out request by emailing us at [email protected] with “Unsubscribe” in the subject line. We will process your request within ten business days. Please note that even after you opt out of marketing emails, we may continue to send you non-marketing communications, such as donation receipts, account updates, or other transactional messages related to your relationship with us.
A. Linked Websites
Our websites may contain links to other websites. We assume no responsibility for the content, privacy policies, or practices of any third-party websites. You expressly relieve Company from any and all liability arising from your use of any third-party website, or from the content of any third-party website.
B. Changes to our Privacy Policy
It is our policy to post any changes we make to our Privacy Policy on this page with a notification that the Privacy Policy has been updated on our website home pages. If we make material changes to how we treat the personal information we collect, we will notify you through a prominent notice on our website home pages, in addition to any other means necessary to fulfill our legal requirements. The date the Privacy Policy was last revised is identified at the top of the page.
For questions regarding this Privacy Policy, you may contact us at any of the following addresses:
Phone: (616) 669-1820
Email: [email protected]
Address: 5900 48th Avenue
Hudsonville, MI 49426